Tram
To address the environmental crisis and return control of personal data to the individual, by leveraging the power of Web 3.0, we had to tackle challenges of disconnection and disempowerment in the face of these complex shifts.
To address the environmental crisis and return control of personal data to the individual, by leveraging the power of Web 3.0, we had to tackle challenges of disconnection and disempowerment in the face of these complex shifts.


2023
Client: MIT
Director: Thomas Moeller
UIUX: Viola Huang&Neil Torrefiel
UIUX
Branding
Marketing strategy
Tram is a sustainability partner that empowers and motivates users to own meaningful decarbonization changes at their own pace.


Working collaboratively within the team, I contributed across the full UX process — mapping user needs, developing wireframes, exploring key visual directions, and delivering the final UI/UX design
To address the environmental crisis and return control of personal data to the individual, by leveraging the power of Web 3.0, we had to tackle challenges of disconnection and disempowerment in the face of these complex shifts.


2023
Client: MIT
Director: Thomas Moeller
UIUX: Viola Huang&Neil Torrefiel
UIUX
Branding
Marketing strategy
Tram is a sustainability partner that empowers and motivates users to own meaningful decarbonization changes at their own pace.


Working collaboratively within the team, I contributed across the full UX process — mapping user needs, developing wireframes, exploring key visual directions, and delivering the final UI/UX design
To address the environmental crisis and return control of personal data to the individual, by leveraging the power of Web 3.0, we had to tackle challenges of disconnection and disempowerment in the face of these complex shifts.


2023
Client: MIT
Director: Thomas Moeller
UIUX: Viola Huang&Neil Torrefiel
UIUX
Branding
Marketing strategy
Tram is a sustainability partner that empowers and motivates users to own meaningful decarbonization changes at their own pace.


Working collaboratively within the team, I contributed across the full UX process — mapping user needs, developing wireframes, exploring key visual directions, and delivering the final UI/UX design